Energreen Nutrition Australia Pty Ltd and NBDA have been in the business of sustainable fuel via planting Pongamia Pinnata at various project sites and researching in collaboration with University of Queensland, CSIRO, other research organizations in Australia, India, Sri Lanka and USA . With over 20 years of research and learnings our aim is to expand our business and develop our first commercial scale plantation in Australia, and to be one of the largest suppliers of bio-fuel companies in Australia. The varietal of Pongamia grown in Southeast Queensland is proved to be the one with the highest oil content in the seed yielding about 2 - 4 tones of oil per hectare.
Client Overview
Case Study :
Our journey to clean energy solutions - National Biodiesel Distributors Australia (NBDA)
Client :
National Biodiesel Distributors Australia (NBDA)
Purposes:
Challenges
- Consistency Across a Group of Websites: NBDA’s website was part of a series of four websites within the energy sector. One of the primary challenges was ensuring that this website visually aligned with the rest of the group while still allowing for unique content and functions specific to NBDA’s biodiesel production processes.
- Industry Complexity: The website needed to effectively communicate complex information about biodiesel production to a diverse audience in a clear, concise, and engaging manner.
- Information-Heavy Structure: Given that the website served as a repository of detailed information regarding biofuel production and distribution, the design had to ensure readability and ease of navigation while maintaining a professional and informative tone.
Solutions
- Webflow CMS Design: A Webflow-based content management system (CMS) was used for the website build. This platform was selected for its speed, efficiency, and user-friendly interface, which allowed for a streamlined development process.
- Uniform Design Elements: To meet the challenge of consistency, the website design was closely aligned with the three other energy websites in the series, utilizing similar layouts and branding elements while retaining a unique structure tailored to NBDA’s needs.
- Information-Centric Layout: The website was designed as an information hub, focusing on clarity, ease of use, and quick access to key content. It featured clear navigation and layout strategies that made it easier for users to find detailed information about biodiesel production and NBDA’s role in the industry.
Results
- Seamless Integration with Sister Websites: The final result was a website that fit perfectly with the other three websites in the series while offering unique, tailored content related to biodiesel. It maintained design consistency without sacrificing individuality.
- Improved User Engagement: The streamlined design and clear presentation of information improved user engagement by making complex biodiesel production details easily digestible for its business-to-business audience.
- Efficient Development and Launch: Utilizing Webflow ensured an efficient development process and a quick website launch, allowing NBDA to go live within a short timeline while delivering a polished and professional online presence.
